Saturday 28 June 2014

The Big Launch | Benefit's they're real! push-up liner


There has been so much hype and coverage of Benefit's brand new they're real! push-up liner since it was revealed a month ago, but after keeping this a secret for almost a year and using it nearly everyday for the last few months (#BenebabePerks) I just had to add my two cents now it's finally launched nationwide today! This basically works alongside the new remover to create a nice little they're real! franchise, extending on from Benefit's best selling they're real! mascara and it also happens to be the first ever lash-hugging gel liner pen. I've spent a fair amount of time fiddling about with liquids that flake, gel pots that require faffy little brushes and pencils without pigmentation, so this little beauty has genuinely solved all my lining woes. You simply twist up the super pigmented matte black gel product and apply with the unique accuflex tip which hugs the lash line like no tomorrow and can be used to easily create simple definition or complete winged out wow. But don't take my word for it- just look at the photo of my gorgeous sister and the stunning retro flick she created on her very first attempt! At £18.50 this is obviously a premium priced liner, but I've never tried anything that comes close, it stays put all day and the actual pen will last a really long time too as it doesn't dry out (I'm also a sucker for that sleek black packaging and quirky prison theme...). I have two tips if you do buy and try this today; powder the eye area before and after application to ensure the summer heat doesn't cause smudging and take time to work out how much product you need to create different looks and just wipe the nib if you've twisted up too much. And now I'd really recommend you pop to the shops and real-volutionise your lining life...

Will your eyes be getting #criminallyeasy this summer?   

12 comments:

  1. There's nothing better than the perfect liquid liner :)
    Kallie @ But First, Coffee

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  2. How lucky are you to try it out two months before! I loved the They're Real mascara and totally am craving to review this next. Nothing beats a retro cat eye

    Holly | www.petitepromise.co.uk
    Currently running a giveaway to win some Jo Malone ♥

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  3. Sooo excited to get my hands on this product. I wanted to go to the pre-launch on carnaby street but couldn't get there for the right time! Looks like such a perfect liner

    Tilly Enn // A Beauty and Fashion Blog

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  4. so popular!
    xx
    daniella
    simplybeautifulelegant.blogspot.com

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  5. I really want to give this liner a go, every seems to be raving about it! I'm usually a fan of a felt-tip style liner pen but they always dry up so quickly! xx

    A Little Lucy

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  6. I really really want to try this, I love the idea of a gel eyeliner pen so much!! Considering how amazing They're Real mascara is I know I'd love this, the only thing putting me off is the price, although I'm pretty sure it would be worth it! Xx

    A Blonde Moment

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  7. I absolutely love the look of this liner, the nib looks perfect for mastering the winged look! I've never been that good at applying eye-liner, and this is supposed to be great for easy, presice application :)

    Mia xx
    http://miararaa.blogspot.co.uk/

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  8. This looks so amazing, especially for me and my shaky hand. Can't wait to try xx

    Lauraslittleloves

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  9. Sounds amazing, seen some positive feedback from this other the last few days x

    Kate | A British Sparkle

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  10. I don't think I'll be buying this from Benefit as I was really disappointed with They're real mascara and i find liquid liner very easy to apply anyway. I have however heard more amazing things about the remover and i always find removing mascara and eyeliner a trying and painful process so i'm definitely going to give the remover a trial!

    http://abigailalicex.blogspot.co.uk

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  11. I completely love this eyeliner! I can't believe it's amazing staying power!

    http://aislinnloves.blogspot.co.uk

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  12. I just received mine in the mail on Friday and I couldn't be happier. It really is the best eyeliner I've tried.
    http://www.alexandramariek.com

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Thank you for making me a happy bunny!

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